Bee Diaries, a subsidiary of The Metrick System, is a social media blog. The Metrick System obtained a mass of honeybees and are now official beekeepers in Toronto. The Metrick System needed a new logo that would convey to the readers with a strong brand. This new logo is a simple transformation of the yellow and black stripes from the original logo. The brand emphasizes the different element of honeybees.
Client: Internal job, The Metrick System