Top
Instagram_thumb2.jpg

Instagram Manage Post Feature

Clean up / manage your Instagram images

Background

This conceptual project was initially started from many conversations I’ve had and discussed with friends’ pain points as daily instagram users. So I thought it would be fun to ideate this and come up with a solution.

The current way of deleting your instagram posts are very painful and taking too much time when you want to delete multiple images. From this opportunity, I quickly come up with a solution with considering simplicity design and how I can apply heuristics to increase the likelihood of their desired action.

insta_current.png
 

User Research

I interviewed a few of my friends and colleagues who are heavy users daily, synthesized the quick research and mapped out the user journey for pain points and opportunities. (Research subjects: Friends and colleagues)

β€œIs the user short on time?”

β€œWhat is making it difficult for the user to accomplish the desired action?”

 

User Journey


Pain points:
Like from above, these are specific area where I’m focusing on.

Problem:
Users are not able to delete, hide, or archive their posts multiple way at once.

Hypothesis:
By providing users the ability, it will save a lot of their time and also shape their instagram account how they would desire – instead of creating another new account or permanently deactivate the account.

What is the business opportunity:
β€’ Increase user desirable action and engagement time
β€’ Increase more flexibility
β€’ Improving service quality
β€’ Reducing non-active accounts

Goals:
β€’ Empower users with ability to easily manage their Instagram posts

insta_journey.png
 

Sketch & Wireframes

Instagram_flow.png
 
instagram_sketch.jpg
 

Prototyping flow

 

Design Experiments

This is just a fun project for myself and many of my friends have been complaining and searching through a web how to delete their posts faster and easier. So I thought it would be interesting opportunity for doing this experiment exercise. By doing so, will user be more comfortable with controlling their own personal privacy in SNS?